Issue #380 | The Man Who Sells Vintage Rolex Adverts

The Man Who Sells Vintage Rolex Adverts

The golden age of print is long gone, but the ads that graced its pages haven’t been forgotten— one man is making sure of it. Nick Federowicz, founder of Ad Patina, sources old magazines and cuts out paid pieces from the likes of Porsche and Rolex to sell as art. “It’s a labor of love,” he tells Esquire. “The ads don’t grow on trees. I don’t call up a supplier and say ‘Hey, can I get 10 more of these?’ You have to go out in the world and find them.”

Esquire

Asket Puts the Capital “S” in Slow Fashion

[Partner] Who knows where clothes come from? Sadly, too few of us. Supply chains are complex, and oftentimes brands can’t even tell you where they’re getting cotton for a shirt that’s priced to sell fast, and to fall apart just as quickly. Asket, on the other hand, wants you to know everything. Since 2015, the Swedish brand has been practicing radical transparency with its garments, sharing everything from how much it costs to produce a shirt to where its raw materials come from. There are no seasonal collections or limited drops, just carefully designed clothes built to last as long as you’ll love them. Which they promise is a long time.

Build a forever closet with Asket.

Austin Butler Talks Timeless Clothes, Hot Summer Nights, and Yves Saint Laurent

Austin Butler’s Dune role was one for the ages. More recently, his role as Benny in The Bikeriders nailed the motorcycle-riding rebel archetype made famous on screen by the likes of Marlon Brando in The Wild Ones and Dennis Hopper as Billy in Easy Rider. Coming off his breakout role as Elvis, Butler has proved he has breadth. Now, he’s selling a cologne with Yves Saint Laurent—maybe you care, maybe you could care less, but it’s at least a moment to check in with a generational talent at a time that’s sorely missing them.

Esquire

I Am Once Again Asking You to Wear Your Baseball Cap Backwards

“Admittedly, when you think of older men in backward hats, what springs to mind is probably someone douchebag-adjacent like Limp Bizkit’s Fred Durst, a man likely responsible for the implication that wearing a reversed cap is disrespectful and means you’re a jerk,” writes Logan Mahan for InsideHook. Some see the style as “childish” or even “douchy,” she continues, but the right hat worn with a certain panache—see: Robin Williams circa 1997—might make you take a second look.

InsideHook

• Outerknown Saltwater Slub Pocket Tee – $58

• Drôle de Monsieur “Not From Paris” Hat – $74

• Morjas Espadrille – $160

• 1960 Volkswagen VW Beetle “Lemon” Advertisement – $145

• MoMA Design Store Never-Lost Key Ring – $10

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